clicking for the video stream and download giant?It is number 23 in
rankings amongst the most popular blogs. This to my analysis, is good
but not exemplary perfomance by the company.
Youtube's annual turnover is approximately $300million, 100 times less
than Google's $30billion.This is according to statistics TechzipLOG
gathered from blogs and analysts.
Adverts
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The internet web company might be lacking quality advertising
methods.The adverts are quite interesting and eye-
catching.However,not many consumers often watch an advert at the
expense of a penny unless on free wi-fi.
The company does not consider motion pictures as an alternative to
video ads.The video ads are expensive and time consuming as compared
to images.Furthermore, a large space is used up for user comments
instead of displaying ads just below the video window.
Target audience
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The videos are of good quality yet a target of high-end consumers such
as laptop,desktop,symbian and android phone users .An individual with
a Java phone, has no alternative in download options or any app to
assist at video streaming.Thumbs down for that.
The consumer watchdog in TechzipLOG notes that third world countries
have the most poor people.Most of these people utmost,own an
inexpensive cell phone with a Java platform.How do you reach such with
no downloadable app?
Plugin installer
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Plugins is another issue considering for example, Mozilla requires
frequent updates.These come at an expense of updating the Adobe
plugin.
The plugin installer is irritable as a slow pop-up window. An eager
consumer, waits only to be told ''download failed'' and even worse, to
refresh the page only to be denied another installer.Nonetheless,
he/she has to start from scratch and navigate through Adobe products
again to get back the installation window.What a hustle!!!
Video streaming
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Live stream requires a lot of bundles to watch videos and TV, thus
costly.It disadvantages consumers in continental regions where 3G
penetration is low and expensive.This should have been put into
consideration so that an optional download tool, be given to
inconvinienced users.
Parting shot
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Youtube should come up with alternatives that are user friendly by
considering the lifestyle of people and target audience.The advantage
will be higher traffic, advertisers and profits.
On the positive side
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I appraise the website for its good services.Apart from some few
hitches, I consider it as the best in video streaming and downloads.In
addition, the company has uplifted the livelihoods of entertainers and
journalists as an income generating company.
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